DIGITALIZING YOUR BUSINESS IS NO LONGER A CHOICE! Learn How Your Business Can Pivot and Become Profitable in this Highly Disruptive Era.
It is really depressing to hear that a more than a century old familiar brand like Robinsons closing down as she could not stay relevant in the fast-changing world and it is predicted that more companies like Robinsons will be shutting down for good in the coming months.
For more than 10 years of experience from doing software development for clients and business owners, it is obvious that most of the business owners fail to succeed online due to 3 key reasons.
#1 They want to go online but mentally they are not ready for a TOTAL MINDSET CHANGE for digital transformation.
#2 They misunderstood what digital transformation is and merely turn their business from analog to digital without considering a viable business model first. Digitalisation is MORE THAN just putting things online!
#3 Marketing and Selling Online is RADICALLY DIFFERENT from traditional offline marketing and selling!